Our Mission & Vision

• Mission

Our mission is to provide superior quality engine oil, grease, coolant, and lubricant products that meet the diverse needs of our customers across India.

Utilizing our robust network of dealers and distributors, we ensure optimal engine performance while fostering long-lasting partnerships with our business associates for mutual growth and success.

• Vision

Our objective is to surpass ₹100 crore in revenue by 2024 and transform Auto Pickup Petro Chem into a ₹1000 crore entity by 2030.

We strive to ensure our products are readily available in every city and town, establish ourselves as a household name within the lubricant industry, and set the standard for quality and innovation as one of India’s preeminent manufacturers.

• Values

Customer-centric approach: We are committed to delivering excellence, ensuring customer satisfaction through superior product quality and timely service.

• Integrity

Transparency and trust drive our interactions with customers, distributors and employees.

• Innovation

We continuously invest in research and development to bring cutting-edge solutions to the market.

• Sustainability

We strive to operate responsibly, minimizing our environmental impact through sustainable manufacturing practices.

• Teamwork

Collaboration and respect are at the heart of our operations, fostering a culture of shared success.

• Empowerment

We believe in enabling our distributors and dealers by providing them with the tools, knowledge and support to grow with us.